What does it take to manage a SaaS affiliate program?
Managing an affiliate program is a multi-faceted role. You need to have indirect sales experience, marketing knowledge, the ability to understand and act on data, and much more. This is what it takes to be a SaaS Affiliate Manager...
Finding the right affiliates
Quality Affiliate Recruitment.
Continual recruiting is the life blood of a successful affiliate program. If your #1 affiliate stops promoting tomorrow, how will your program continue to bring in quality customers?
We have deep experience in recruiting affiliate partners, month over month, to bring you results.
Setting up & helping partners start their promotions.
Getting a partner to signup for your program is one thing. Helping them get setup, customizing their promotions to bring mutual success, is the primary goal for new affiliates.
We work one-on-one with each affiliate partner so they have the right springboard to promote you as a partner.
Working with partners to grow sales & revenue.
To keep success rolling, you have to have a proactive affiliate manager that is willing to trade emails, get on the phone, and meet with your affiliate partners to forge those relationships.
We constantly and consistently work with your affiliates to increase conversion rate, positioning and revenue.
Audit, review, and pay commissions.
Not only should you pay your partners on time/every time, you should be reviewing their referral sales for sources of promotion and other items.
We have processed well over $3MM commissions for our clients and can catch fraud and other items you might not even be aware of.
Ensuring your affiliates are compliant.
Whether it is FTC compliance, tax form collection, or simply ensuring your partners are abiding by your affiliate terms and conditions - it's essential to be proactive on compliance.
We ensure your affiliate program is collecting all the necessary documents and we also proactively audit affiliates for compliance.
Prime Questions on Affiliate Program Management Services...
How does this work?
You start by filling out the contact form below.
Once I receive your information, I will send you a affiliate program intake survey to understand a little more on what you have done (it's surely ok if the answer is - nothing!) to manage your current affiliate program. We'll then have a chance to schedule a 45 minute call to understand your goals, see if we are a fit, and share what you'd like to accomplish.
If it's a go: We will present a contract and a Service Addendum on what is included (as well as not covered) in our affiliate program management services We presently offer 6 month and 12 month retainment engagements of full affiliate program management services that includes: recruiting affiliates, onboarding them into your affiliate program, scaling up their performance, verifying and paying commissions, and monitoring fraud and compliance.
Am I a typical client?
My clients span 20+ SaaS and Technology companies, in over 4 continents. Common themes are:
- You've found product-market fit and growing quite fast through direct channels - $2MM> annual recurring revenue - but hitting a snag on the indirect side with referral, agency and affiliate programs.
- You've tried recruiting affiliates before with lackluster results and looking for a clear, iron clad strategy to get results from your affiliate program.
- You've realized that a profitable affiliate program can generate an added 5-30+% monthly revenues but don't have the expertise, aka, the right "Pilot" to get your program off the ground.
- You've established a budget and your affiliate program is a priority right now.
Sounds like you? Fill out the form below for the free Q&A session!>>
How much does it cost?
Considering that affiliate programs we manage can make up 6 to 7 figures of our client's total revenue, most clients invest $38,000 over the course of 6 months. Full program engagements fall into two options: 6 months and 12 months at $6200/month.
Most clients pay via credit card. I also accept Paypal, ACH bank draft, and U.S. Checks. There is a deposit upon signing the contract and then ongoing monthly payments.
Not in your budget or just have small questions about managing your affiliate program? Schedule permitting, I can do one-off calls for $375-$750 via Clarity.fm